What’s in the Capsule? Colourants, Additives, and the Case for Transparency

At VitaV, we were recently asked why our capsules are colourless and whether it really matters. After all, a bit of red or yellow dye is harmless, right? Well, not quite. In this article, we dive into the less-discussed world of colourants and additives in supplements and medicines: what they are, why they’re used, and […]

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